THE CLIENT
Cumberlandford is one of the dealers of Ford Cars which deals in all kinds of old and new Ford Car selling besides providing car servicing, accessories and repairing services. It also offers instant finance approval for Ford Cars. It is the pioneer in the field of Ford Cars in Australia.
Automobiles Website Redesign
THE PROBLEM
Although the company was having all the rapport and infrastructure to generate the revenue and business yet it was not getting the expected customers and it wanted to redesign the site in a manner to attract heavy and quality traffic. Its ranking was also sagging which was a serious area of concern for the company to pay attention.
THE SOLUTION
Firstly, our SEO Experts evaluated the drawbacks of the site. Accordingly we redesigned and strategize our next move to improvise the site in terms of SEO ranking as well as better look and decent layout.
Joomla: We used Joomal, to make it seo and user friendly. It changed the looks and layout of the site to provide it a better and attractive look. Joomla CMS is more seo and user friendly with number of added functionalities which has also proved to be a contributing factor in the improved ranking of the site.
Added Company’s Scheme And Quotes: Added few “quick quotes” and company “offers” in the landing page to accumulate all the relevant information in a single page to provide visitors with a better understanding and saving their time to search for specific information.
Added suburb areas list: This listing pushed the site a few paces closer to the SEO ranking after these areas being indexed by the web crawler. Addition of these areas provided the visitor with easy access to the site and the particular area they belong to.
Addition of Video and Newsletter Section: A video and a newsletter option were also made available to the site to enhance its looks and functionalities. This video demonstrated the latest model of the Fort Car and the newsletter became a marketing tool available on site which played an important role in dispersing the current development in the field of cars specifically Ford.
RESULTS
All this modifications and redesigning yielded expected results quickly. The site is now visible in the very first page of the SEO ranking. The visibility in the first page itself is evident enough to attract the prospective buyers and tentative visitors to visit the site and register more visits frequently. Its business also increased overwhelmly with the improving ranking. A few major changes in terms of information and a few SEO and user friendly script changes made the whole lot of difference.
WHAT THE CLIENT THINKS
“SEORank has really done a good job. Its expertise is visible in its work and the ranking of my site. My site is now visible in first page of search results. I am happy to select SEORank to redesign my site. The number of visitors has also increased after its redesigning. I will gladly recommend SEORank to my friends also if they ever need any such services.”